At The Collective we’re all about making things better, it’s part of our DNA! So much so, we’ve made it our brand promise, to help the collective (that’s everyone), ‘eat better. do better.’
So, what does that mean? We are a collective of people who are striving to do better in everything we do. Whether that’s creating ridiculously tasty and nutritious yoghurts, because everyone deserves great food, or thinking about how we can have a better impact on the planet, people, and all the communities we work with.
Scroll down to see our sustainability journey so far and how we plan to keep doing better, bit by bit!
Our iconic black lids are taking a holiday for a while as we move forward with our ‘eat better. do better.’ promise. At times our pioneering black pigment lids, that are detectable and fully recyclable at recycling plants, were experiencing a case of mistaken identity and were counted as non-recyclable. Our new clear lids are widely recyclable in your kerbside bin and won’t get sent to landfill, hooray! We won’t stop at this either, we are always looking for better packaging choices as part of our promise.
When we launched our Plant yogs, we knew it was important to make the range the best in every way, in taste and its impact on the environment. That’s why we introduced 100% recycled plastic tubs. We are planning for all tubs to contain recycled plastic in the future, so look out for updates. But for now, pop your tub back into the recycling and who knows what it will become next!
We care deeply about the community around us, from our employees, the charities we support, our lovely yoghurt fans, to the farms where our tasty products are created. As we grow as a business, we know there is much more to do to drive great change for people and the planet, and to use our business as a force for good. Therefore, we decided to write The Collective’s impact report so our community can be informed of the work we are doing to meet our promise of ‘eat better. do better.’.
We know how important recycling our packaging is. That’s why we teamed up with our friends at Enval to recycle our Suckies pouches. Enval has created a unique process that splits the packaging into aluminum and plastic, making it much easier to reuse the materials for other great things. Simply pop your used Suckies pouches into our special recycling envelopes and drop it in a post box!
We are very proud to be a part of an ever-growing group of businesses from around the world who, like us, believe in using business as a force for good. Being kind to people and the planet has always been engrained in our values, but now we’re a B Corp it means we’re part of something bigger.
Black plastic is known for its problems with its recyclability. This is because the majority of black plastic contains a carbon black pigment in order to give it that black colour. Unfortunately, this pigment isn’t currently detected by the infrared sensors in recycling plants when the mixed plastics are sorted, and therefore sadly black plastic is usually sent to landfill or incineration. Not cool! We were very proud to be at the forefront of leading change and were officially the first food and drink brand to launch a special detectable black lid to stop these going into landfill.
Our first pledge as part of our mission to do better was to reduce single use plastic. Therefore, we were chuffed to announce that all our small gourmet 150g tubs no longer contained a lid or spoon. This saved over 35 tonnes of plastic per year (the same as 80 grand pianos).
Take a li’l look at our FAQ page – there is heaps of info on there, from recycling tips to where our products are made. Or, why not get in touch and one of our team will get back to you as soon as possible.